This February, San Francisco’s Contemporary Jewish Museum (CJM) is getting a denim makeover courtesy of Levi Strauss. Levi Strauss:…
Blog Entry - Heritage - November 15, 2019
In 1973, Billy Shire’s studded Levi’s® jacket and Anna VA Polesny’s embroidered Levi’s® shorts were selected as two of the…
Blog Entry - Heritage - November 14, 2019
Thirty years ago this week the Berlin Wall fell, marking an end to the Cold War. Over two million people…
Blog Entry - Heritage - November 7, 2019
To get you into the Halloween spirit, we’re revisiting our favorite advertisements of times past – ghost signs. These lingering…
Blog Entry - Heritage - October 31, 2019
A cowboy pulls a hot-foot prank on a barber to the great amusement of his buddies and the dismay of…
Blog Entry - Heritage - October 24, 2019
In John Ford’s 1939 Western “Stagecoach,” John Wayne lights up the screen as the Ringo Kid with full swagger –…
Blog Entry - Heritage - October 16, 2019
Our Fab Favorites asks LS&Co. insiders for the low-down on their top picks from the Levi Strauss & Co. Archives.…
Blog Entry - Heritage - October 2, 2019
For 30 years, the Levi Strauss & Co. Archives has preserved the legacy of a brand that revolutionized apparel and…
Blog Entry - Heritage - September 17, 2019
This week, the Bundeskunsthalle, Germany’s national museum of art, opens its latest exhibition that encapsulates the history of a city…
Blog Entry - Heritage - September 10, 2019
In the late 1800s, Levi Strauss & Co.’s blue denim copper-riveted overalls served as the unofficial uniform of working men,…
Blog Entry - Heritage - August 27, 2019
