Categories for Heritage

Levi Strauss & Co.’s Historian Sits Down with Vogue

Somewhere behind every Levi Strauss & Co. story, you’ll usually find our own Historian, Tracey Panek. The company’s 163-year history…

Blog Entry - Heritage - July 26, 2016

The juggernaut that is the Summer Olympics isn’t just about the medal counts and athletic glories, it’s also about the…

Blog Entry - Heritage - July 25, 2016

In celebration of the brand’s 30th Anniversary, we’re highlighting some of the most remarkable, heritage finds from our Archives. Curated…

Blog Entry - Heritage - July 21, 2016

It’s safe to say the Levi’s® 505™ jean has the best punk pedigree around. Born in 1967, the 505™ came…

Blog Entry - Heritage - July 20, 2016

When it came to his wardrobe, Albert Einstein famously lived in his routine and, it turns out, lived in Levi’s®.…

Blog Entry - Heritage - July 14, 2016

That denim-on-denim look, colloquially known as the “Canadian tuxedo,” has been around for so long that it, like the mom…

Blog Entry - Brands - July 11, 2016

The Levi Strauss & Co. San Francisco headquarters looks a lot different today than it did nine decades ago. As…

Blog Entry - Heritage - July 7, 2016

Nothing says iconic Americana quite like Levi’s®. At the Levi Strauss & Co. Archives, our collection of the world’s best…

Blog Entry - Heritage - June 30, 2016

From ghost towns and ranches to hidden attic trunks, as the Historian for Levi Strauss & Co., I have tracked…

Blog Entry - Heritage - June 23, 2016

In honor of Father’s Day, I’m getting personal. Join me as I take a trip down memory lane to a notable…

Blog Entry - Heritage - June 16, 2016