Categories for Heritage

Hunting for History: A Century-Old Vest’s Riveting Tale

This year, we’re taking a special look at some of Levi Strauss & Co.’s top tops, which have been part…

Blog Entry - Heritage - February 8, 2017

When Laurel Parker’s grandparents planned their dream vacation, they considered every detail. The Great War was over, and the couple…

Blog Entry - Heritage - February 2, 2017

A little blast from the past blew into town recently when retired Levi Strauss & Co. Historian Lynn Downey stopped…

Blog Entry - Heritage - January 24, 2017

Most people know Levi Strauss & Co. for our blue jeans—the world’s first—or pants like our 505® zippered jean, Dockers®…

Blog Entry - Heritage - January 19, 2017

When it comes to history, the pockets of Levi’s® jeans are full of it. That’s because pockets are where it…

Blog Entry - Brands - January 12, 2017

When the patent for Levi Strauss & Co.’s famous riveted pants expired around 1890, the company needed a way to…

Blog Entry - Brands - January 5, 2017

This week we’re highlighting the best of the best of 2016 from across our Unzipped coverage, featuring everything from some…

Blog Entry - Heritage - December 22, 2016

When Phyllis Starkey Davis moved from Minnesota to Arizona as a child, she quickly adopted western habits. She rode horses,…

Blog Entry - Heritage - December 15, 2016

Last year we introduced an amazing acquisition, the New Nevada – one of the oldest pairs of riveted waist overalls…

Blog Entry - Heritage - December 8, 2016

In celebration of the brand’s 30th Anniversary, we’re highlighting some of the most remarkable heritage finds from our Archives. Curated…

Blog Entry - Heritage - November 25, 2016