BLOG ARCHIVES - March 2011

Mar 31 2011

Since Before I Was Born

Anyone in the neighborhood of Levi’s Plaza yesterday might have sensed a certain buzz in the air.

It could’ve been the beautiful spring-like weather after so much winter rain. Or it could’ve been the fact that it was the opening day of baseball season.

More likely, though, folks at Levi Strauss & Co. headquarters were buzzing as a result of a special visitor: The San Francisco Giants’ World Series Trophy.

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Posted By: Cory Warren, Editor, LS&Co. Unzipped


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Mar 31 2011

Andy Warhol, Statuesque in Levi's®

Gothamist.com summed it up well: Andy Warhol is getting an extension on his 15 minutes of fame.

Yesterday evening, “The Andy Monument” was unveiled in New York’s Union Square, in front of Warhol’s Factory Studio of the 1970s and ‘80s.

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Posted By: Cory Warren, Editor, LS&Co. Unzipped


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Tags: Art, Fashion, Levi's®


Mar 29 2011

Dockers® Takes a Cruise with Johnny Loco

Ever heard that old saying about life being a journey, not a destination?

Well, Dockers® Europe and Johnny Loco, the Dutch lifestyle designer, have teamed up to make your journey a stylish one.

Check out this limited-edition classic cruiser bike with an orange, light-weight steel frame, wide handle bars and leather saddle. It’s ideal for daily urban transportation, and the no-fuss single speed coaster brakes make it easy to handle.

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Posted By: Rebecca Youngs, Associate Editor, LS&Co. Unzipped


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Tags: Dockers®, Fashion, Style


Mar 25 2011

Why We Remember the Triangle Factory Fire

If you have a good job – decent hours, safe working conditions, health benefits – it’s easy to take it for granted. But today might be a good day to give it some thought and recall when worker rights weren’t as common as they are today.

Why today?

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Posted By: Terrie S. Norris, President-elect, American Society of Safety Engineers


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Tags: Levi Strauss & Co., Social Responsibility


Mar 25 2011

Fire Safety and Levi Strauss & Co.

In her thoughtful post today, Terrie Norris reminded us of the Triangle Factory Fire and why that tragedy 100 years ago is so important to remember.

As president-elect of the American Society of Safety Engineers, Terrie understands the importance of a safe workplace -- and the price paid when companies place profits above the safety of workers.

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Posted By: Choke Huckuntod, Levi Strauss & Co. Social & Environmental Sustainability


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Tags: Levi Strauss & Co., Social Responsibility


Mar 23 2011

Levi's® Ex-Girlfriend Jeans: Are They for You?

The Ex-Girlfriend jeans have caught plenty of attention since Levi’s® launched them a few weeks back. Ellen, Stephen Colbert and plenty of bloggers have had their say.
 
The latest review comes from the folks at ABC’s Good Morning America. The, ahem, bottom line? You gotta be confident to wear ‘em — and they’re not for everyone.
 
See for yourself...


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Posted By: Cory Warren, Editor, LS&Co. Unzipped


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Tags: Fashion, Levi's®, Style


Mar 22 2011

Safe Water for All

Today is World Water Day. You may give it only a passing thought. Not Kebedech Hagos, though. For her, it’s a reminder of how far she’s come.

Until the Water.org water project, which resulted in a well in her Ethiopian village, Kebedech would walk miles to a river to fetch and carry—on her back—the five gallons of contaminated water that would barely sustain her family’s needs for the day.

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Posted By: Gary White, Executive Director and Co-Founder, Water.org


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Tags: Levi Strauss & Co., Levi's®, Social Responsibility


Mar 16 2011

Gone Fishing...on Dockers®

“Fishing’s a whole lot more fun when you catch fish.”

Truer words have never been spoken.

That quote comes from Robert Felle, pictured above, the first winner of a Dockers® Man Grant. Robert will use his $2,000 in prize money to take his father and his two sons on a summer fishing trip in Canada.

Why Canada?

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Posted By: Cory Warren, Editor, LS&Co. Unzipped


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Mar 15 2011

A Perfect Match for Boston

The Public Garden. Fenway Park. Quincy Market. Add to the list of places to check out in Boston, the new Levi’s® Newbury.
 
Given its history, the Cradle of Liberty seems like the perfect city to find a showcase of the original and leading jeans brand. The new store is located on Boston’s storied Newbury Street - a mecca for fashion-forward consumers, passionate about unique and quality products.
 

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Posted By: Cory Warren, Editor, LS&Co. Unzipped


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Mar 11 2011

All Eyes on Japan

Update - March 22, 2011

The Levi Strauss Foundation has announced a donation of an additional $150,000 toward emergency relief efforts to help flood and earthquake victims in Japan, bringing its total donation amount to $200,000.

The Foundation’s initial $50,000 donation to the International Red Cross on the day of the earthquake has been followed by donations to the Central Community Chest of Japan, part of the United Way worldwide network, and the Japan Multicultural Relief Fund.

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Posted By: Cory Warren, Editor, LS&Co. Unzipped


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Tags: Levi Strauss & Co., Social Responsibility


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