Behind the Seams: Bringing the Levi’s 49ers Collection to Life

Perhaps it seems a little strange to tell a story about perseverance, grit and passion when describing the…

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What We’re Reading: 8 Great Denim-Centric Reads

The fashion and apparel industry is always changing, and it can be exhausting to keep up with the…

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Throwback Thursday: Creating A New Women’s Clothing Category

Eighty years ago this month, Levi Strauss & Co. forever changed women’s fashion with the introduction of Lady…

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15 Ways to Reuse, Repurpose and Reimagine your Jeans

It happens to everyone, eventually. You’ve lived in them, patched them, maybe even cut them off. But despite…

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