BLOG ARCHIVES - May 2010
May 01 2010
I pledge allegiance to…
I pledge allegiance to…
If you buy a pair of jeans at a Levi’s® retail store today, Saturday, May 1, you’ll be asked to sign a pledge. In doing so, you’ll agree to a few simple actions:
- Washing your jeans in cold water
- Line drying them
- And, years from now, recycling them through Goodwill
Posted By: Cory Warren, Editor, LS&Co. Unzipped | ||
Tags: Fashion | ||
2010You know our product – particularly Levi’s® and Dockers® – but we’re betting there’s a lot about Levi Strauss & Co. you don’t know.
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