Throwback Thursday: Flares … 1880s Style
Right now skinnies are in, but every few years the flare becomes popular again. When wide legs had their heyday…
Blog Entry - Heritage - July 31, 2014Throwback Thursday: Flares … 1880s Style
Throwback Thursday: Levi’s Partnership with a Famous 49er
Today is a special day in the history of two Bay Area icons and for the surrounding region. This morning,…
Blog Entry - Heritage - July 17, 2014
Throwback Thursday: A Look Back at Advertising at LS&Co.
Just last week, the Levi’s® brand launched its biggest advertising and marketing campaign in recent years, Live in Levi’s®. It’s…
Blog Entry - Heritage - July 10, 2014
THROWBACK THURSDAY: THE QUIRKY LIST – WHAT YOU DON’T EXPECT TO SEE IN THE LS&CO. ARCHIVES
When people hear the word “Archives” they usually think of rooms filled with boxes, photographs, old clothes, and other old…
Blog Entry - Heritage - July 3, 2014
Throwback Thursday: Mining for Stories—Four Weeks & One Amazing Tale Later
As the new LS&Co. historian, I expected to get my feet wet mining for Levi’s® heritage stories. One month into…
Blog Entry - Heritage - June 26, 2014
Throwback Thursday: A Pilgrimage to Buttenheim
If you live and breathe Levi’s® and you happen to be in Berlin, then you better believe you’re taking the…
Blog Entry - Heritage - June 19, 2014
Throwback Thursday: The Denim Tuxedo is Officially Making a Comeback
The 1950s Levi’s denim tuxedo is the stuff that throwbacks are made of—or is it? Turns out, this iconic piece…
Blog Entry - Uncategorized - May 15, 2014
Throwback Thursday: 501® Jean Trivia on Its Namesake Day – 5/01
It’s May 1 — that’s 5/01, if you’re in the U.S. — so what better time to brush up on…
Blog Entry - Brands - May 1, 2014
