Jean Stories: Shaping the Levi’s Look

Levi Strauss & Co.
August 27, 2014

During a recent visit to our headquarters, Jean Stories took a crash course in Levi Strauss & Co. history, and spent some time learning how innovation is shaping our future. While in town, they also had the opportunity to drop by Kaede Matsumoto’s home in Fairfax to talk a little about her work, life and love of denim. As brand style director for Levi’s®, Kaede uses her background in visual merchandising to help tell the Levi’s story in a variety of ways, from presentations to photo shoots to in-store experiences.

Read Kaede’s story and learn more about her one-of-a-kind Levi’s 501® jeans:



Image credit: Victoria Will, Jeans Stories