Levi’s®

Customers Asked, Karyn Hillman Answered: The Story Behind The Levi’s 501 CT

Great designers must achieve a certain balance. How do you stay true to a brand’s identity—in particular, a… / / / / /

Predicting The Future With LS&Co.’s Senior Innovation Designer

For LS&Co.’s Senior Innovation Designer Una Murphy, predicting the future comes with the territory. After working on Levi’s®… / / / / /

Happy Birthday To Kate Moss, A Denim Icon

Today, LS&Co. celebrates the birthday of a denim icon. Born in the London borough of Croydon, Kate Moss… / / / /

Dirty is the New Clean According to GMA

In May 2014, Levi Strauss & Co. CEO Chip Bergh was at Fortune Brainstorm Green talking about ways… / / / / / /

BIGGEST BLUE JEAN BREAKTHROUGHS OF 2014

Neil Bell, Levi Strauss & Co.’s Global Fabric Innovation Manager, says that if you want innovate, there’s no… / / / / /

Top 10 Denim Moments on Instagram in 2014

During the last week of 2014 we wanted to take a look back at the best moments in… / / /

The Levi’s Brand in Literature

Pennsylvania-born Owen Wister is sometimes called the father of the classic western novel. Like his hero, Theodore Roosevelt,… / / / /

Behind The Scenes: How The Levi’s Holiday Windows Come To Life

For Gregory Gordon, Senior Manager of Levi’s® Global Creative Services, Christmas kicks off in February. That’s when he… / / / /

80 Years Of Women’s (Wardrobe) Liberation

The following is an excerpt from an article originally published on LinkedIn, where LS&Co. leaders periodically share their… / / / / / /

Throwback Thursday: Denim Discovery

Jeans hidden in air vent see daylight many decades later Since taking over as historian, I have been… / / / / / /