Archives

“Orange” You Glad You Wear Levi’s® Jeans

People recognize a pair of Levi’s® jeans by our famous red Tab, a feature first sewn into the… / / / / / / /

The 501® Jean in Fashion History: Insights from a New Denim Exhibit

When Emma McClendon first envisioned the Fashion Institute of Technology’s (FIT) latest exhibit, Denim: Fashion’s Frontier, she met… / / / / / / /

Goodwill Hunting Tips: Unusual Donation Circles Back to LS&Co. Archives

Levi Strauss & Co. and Goodwill just launched a new program to make it easier for consumers to… / / / / / / / / /

Coal Miner’s Daughter Coat: How to Spot a “Type 1” Levi’s® Denim Jacket

Colorado native Patricia Piassoli-Cerrone remembers several things from her high school days in the late 1950s — her… / / / / /

Throwback Thursday: AIDS Memorial Quilt

At LS&Co., we are proud of our 30 years of progressive leadership in the fight against HIV/AIDS. And… / / / / /

Adventures in Blue Jeans: Exploring the National Geographic Archives

I have loved National Geographic since the day the magazine began arriving in my mailbox in elementary school… / / / / /

Throwback Thursday: Pants That Saved A Life

The LS&Co. Archives is loaded with pieces of clothing that have amazing stories to tell. There’s one pair… / / / /

Giant Texas Roadside Attraction Outfitted in Levi’s® Jeans

What do the best dressed 47-foot cowboys wear? Levi’s® jeans of course—in the tallest size you can get… / / / / / /

Uncovering the Levi’s® Legacy in Marilyn Monroe’s Final Film

The 1961 movie, The Misfits, is notable for its critical acclaim, its star-studded cast and its fame as… / / / / / / / / /

Throwback Thursday: Vintage Levi’s® Overalls Hidden in the Attic

When curator Mark Jensen began working at the historic Dangberg Home Ranch in Minden, Nevada, he spent days… / / / / / / /