BLOG ARCHIVES - March 2012

Mar 08 2012

The Power of Women – Today and Tomorrow

When it comes to women, ours is an interesting industry. While women may dominate the number of apparel industry workers around the world, they don’t always have the power and respect that should come with such numbers.

Levi Strauss & Co. has long worked to ensure the rights of workers. In 1991, we were the first multinational apparel company to establish a comprehensive workplace code of conduct for our manufacturing suppliers.

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Posted By: Anne Rohosy, EVP, Levi Strauss & Co.


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Mar 07 2012

We Are Explorers: Goa's Glow

Lorena Garal, our Denizen® Explorer from Mexico City and a national motorcross chamption, is welcomed to India by Nawed Khan, a popurlar DJ and music producer from Mumbai.

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Posted By: Lance Diaresco, Denizen® Brand Marketing


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Mar 06 2012

Saved -- By a Levi's® Trucker Jacket

Vidas Mickevicius uses his brains, a Jeep and his Levi's® jacket to get his four-wheeler back on the road.

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Posted By: Cory Warren, Editor, LS&Co. Unzipped


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Mar 02 2012

A Jump Gone Wrong. And Then...

If you know Bear Grylls only through his television adventure shows, you may not know what led to where he is today – an internationally known figure, now part of Dockers® Wear the Pants™ campaign.

He tells the story far better than I ever could, but just know that it involves a parachute jump gone wrong. Intense determination. And a silver lining.

As the Dockers® folks would say: Clearly, Bear wears the pants. Listen up, and judge for yourself:

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Posted By: Cory Warren, Editor, LS&Co. Unzipped


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Mar 01 2012

We Are Explorers

I’ve got to say that I’m impressed with the winners of the Denizen® brand’s We Are Explorers casting call. For instance, meet Lorena Garal. That's her on the left in the picture above. A resident of Mexico City, Lorena's 25 and a competitive motocross racer.

And then there’s Nawed Khan, above right, a 30-year-old music producer from Mumbai, India. He’s one of the biggest names in India’s nightlife music scene and one of the first Indian DJs to enjoy international success.

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Posted By: Cory Warren, Editor, LS&Co. Unzipped


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About LS&Co. Unzipped

You know our product – particularly Levi’s® and Dockers® – but we’re betting there’s a lot about Levi Strauss & Co. you don’t know.

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