BLOG ARCHIVES - November 2010

Nov 26 2010

Wear the Pants. Help a Kid.

If you’re doing some holiday shopping today, here’s a great way to make your dollars do more: For every pair of khakis purchased, Dockers® will donate a pair to Boys Hope Girls Hope.

Shame on me for not alerting you earlier to this great offer, but I just found out about it myself.

Boys Hope Girls Hope is a non-profit, residential program with locations in the U.S., Brazil, Guatemala, Mexico and Peru.

What do they do? In their words...

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Posted By: Cory Warren, Editor, LS&Co. Unzipped


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Tags: Dockers®, Dockers®, Social Responsibility


Nov 24 2010

Sustainable Students

Here at Levi Strauss & Co. we’re focused on building sustainability into everything we do. The goal? Have our profitable growth help restore the environment.  

We know that we can’t tackle this challenge alone – so we’re talking with a lot of different people about what we can do together. Among them, students.

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Posted By: Michael Kobori, Vice-President, Sustainability, Levi Strauss & Co.


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Tags: Levi Strauss & Co., LS&Co, Social Responsibility, Sustainability


Nov 19 2010

What's Next? And After That?

Have you perfected the 140-character tweet yet? How about the settings on your Facebook account?
 
You know it’s not going to stop, right?
 
When it comes to technology and social media and new media, there’s always something new just around the corner. It’s called innovation.

And it shouldn’t come as a surprise that the Levi’s®  brand is right there, on the frontier.
 

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Posted By: Cory Warren, Editor, LS&Co. Unzipped


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Tags: Levi's®


Nov 18 2010

Prince William – A Levi’s® Guy?

To hear him tell it, Prince William is a Levi’s guy.

But his new fiancée, Kate Middleton, says that wasn’t the prince’s picture on her wall at Scotland’s University of St. Andrews. It was the Levi’s® guy!

In a televised interview that came on the heels of news that he had proposed and Kate Middleton had accepted, the couple covered a number of topics: where he proposed, how her family responded and, of course, how many kids they’re planning, to mention a few.

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Posted By: Cory Warren, Editor, LS&Co. Unzipped


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Tags: Levi's®, Style


Nov 16 2010

The Mayor, The Governor & Green Jobs

California’s economic future is one of green jobs and clean energy.  That’s why the recent efforts to repeal or delay AB 32, California’s landmark and clean energy law, would have been an economic and environmental policy disaster.  

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Posted By: Gavin Newsom, Mayor, San Francisco


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Tags: Levi Strauss & Co., Social Responsibility


Nov 16 2010

Down Goes the Scooter

I was riding my scooter down Pearl Street in Boulder, Colo. when an SUV turned left in front of me. I had to lay the scooter down and slid for about 20-30 meters before stopping just before the car.

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Posted By: Cory Warren, Editor, LS&Co. Unzipped


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Tags: Levi's®


Nov 11 2010

Pants Without Borders?

Say, you run a business that involves moving goods – clothes, perhaps – from one country to another. And say, the various countries your goods pass through impose tariffs that keep changing, making it difficult for you to keep track.

Are you paying too much? Too little?

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Posted By: Laurie Goldman, Senior Manager, LS&Co. Worldwide Government Affairs and Public Policy


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Tags: Levi Strauss & Co., LS&Co, Trade


Nov 10 2010

And The Winner Is…Levi’s® London

In New York tonight, the fashion elite gathered at the Waldorf-Astoria to honor the best of the best of the year. The occasion? The 2010 WGSN Global Fashion Awards.

And we’re proud to say that Levi’s was not only one of the nominees, it was a winner!

The Levi’s brand London flagship was one of six retail apparel newcomers vying for the top title in the Outstanding New Store category. And it was up against some stiff competition.

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Posted By: Cory Warren, Editor, LS&Co. Unzipped


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Tags: Events, Levi's®


Nov 09 2010

Spring Forecast: Fresh, Wearable, On Trend

If you passed by 18 Wooster St. in New York last Thursday, you might have caught a glimpse of the future – as envisioned by the Levi’s® brand design team.

The brand took over the Levi’s® Photography Workshop for the night to host its spring 2011 press preview. On hand were invited editors, bloggers and stylists – 350 in all – to see first what’ll soon be seen in stores and, of course, on the streets around the world.

This wasn’t your father’s fashion preview.

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Posted By: Cory Warren, Editor, LS&Co. Unzipped


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Tags: Levi's®, Style


Nov 03 2010

New Jeans. Incredible Finishes. Less Water.

Here’s how it all started. A team of us – all designers – went to one of our laundries and told the folks there that we wanted to do the most incredible denim finishing we’d ever done – but we didn’t want to use water.

If you’re into blue jeans like I am, you know that’s a tall order.

I mean, anyone can create a jean using less water. But the challenge is using innovative techniques to create the finishes customers want…without using a lot of water.

We believe we’ve done both.

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Posted By: Carl Chiara, Director, Levi's® Brand Concepts & Special Projects


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Tags: Levi's®, Social Responsibility, Style


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