Celebrating 501® Day Around the World
On May 20, 1873, LS&Co. received a patent for its riveted pants, officially marking the birthday of the Levi’s® 501®.... View Article
Blog Entry - Brands - May 20, 2022Celebrating 501® Day Around the World
Celebrating the Birth of the Levi’s® 501® Jean
On May 20th, 1873, the world’s first blue jean received its official patent – a day we commemorate each year... View Article
Blog Entry - Heritage - May 20, 2021
501 Day: Meet Our Newest Blue Jean Archive Addition
Today is 501® Day, commemorating the day 147 years ago that Levi Strauss & Co. and Jacob Davis received U.S.... View Article
Blog Entry - Heritage - May 20, 2020
‘501 Day’ Goes Live on Instagram
This year, we’re celebrating the anniversary of our riveted pants — better known today as the blue jean — and... View Article
Blog Entry - Brands - May 19, 2020
Best of Unzipped – May Edition
Every weekday, Unzipped provides you with a deeper look into Levi Strauss & Co. While our clothes put us on the map,... View Article
Blog Entry - Innovation - May 31, 2019
The Levi’s® 501® Jean – Well Worn, Worn Well
The world’s first blue jean made its debut 146 years ago this week. Two immigrants created this most American of... View Article
Blog Entry - Heritage - May 23, 2019
501® Day: Employees Share Their Love Stories
Happy 501® Day! On this day in 1873, Levi Strauss & Co. officially received a patent for our riveted pants... View Article
Blog Entry - Heritage - May 20, 2019
Behind Our Earnings Results: 7 Quick Reads
On Tuesday, we announced our second-quarter earnings, highlighting growth across all regions, channels and categories. Our reported revenue grew by... View Article
Blog Entry - Brands - July 13, 2018
501® Day Makes A Global Impression
This month’s celebration of the 145th anniversary of our iconic 501® jean reverberated throughout the world, with festivities held in... View Article
Blog Entry - Uncategorized - May 25, 2018
Levi’s® + Music Make a Memorable Birthday Bash in China
Coachella may be the festival hot spot in the West, but in China the ultimate musical event is Strawberry in... View Article
Blog Entry - Values - May 24, 2018
