July 15 and 16 marks Amazon Prime Day, a now two-day shopping event offering discounts, deals and promos across the site exclusively for Amazon Prime members. And this year, the Levi’s® brand is taking part in an exclusive way.
In a lead up to Prime Day, the Levi’s®brand announced a limited collection designed with Chanel Iman Shepard and Sterling Shepard. The model and football player each designed a pair of jeans which are now available to Amazon Prime members.
“They are big fans of Levi’s® and we had been looking for the right opportunity to work with them,” said Brady Stewart, senior vice president of LSA Digital for Levi Strauss & Co. “We launched the collection ahead of Prime Day as a way to generate excitement for Levi’s® on the site.”
Our relationship with the online retail giant dates back more than 10 years. Today, our Levi’s®, Dockers® and Signature by Levi Strauss™ brands are available on Amazon.com as well as its try-before-you-buy service, Amazon Prime Wardrobe.
“With incredible deals on top products from pop culture icons across entertainment, fashion, style and food, we’re bringing the best of shopping and entertainment to our members,” Amazon Prime Vice President Cem Sibay said in a press release.
Don’t miss out on the Levi’s® x Amazon Fashion collection, available now at Amazon.com.