Since 1873, Levi Strauss & Co. has been outfitting the world in denim. In the summer of 2011, the dENiZEN® brand launched in the United States, providing great-fitting, great-looking, well-made jeans exclusively to Target® shoppers in stores and on Target.com. With premium fabrics and finishes and a variety of fits for the entire family, the dENiZEN® brand offers the quality craftsmanship and authentic style that has made Levi Strauss & Co. world-famous for generations.

Denizen means “inhabitant:” belonging to a community of family and friends. Denim is in the name and at the heart of the brand. The dENiZEN® brand is accessible to all, promising the optimism and confidence that stems from looking and feeling great. dENiZEN® jeans are the perfect fit for today’s active families, offering the perfect balance of style and value.

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dENiZEN®