LS&Co. Unzipped
May 17 2010
Hung Out to Dry?
How many times have you said to yourself, “There’s gotta be a better way?”
It usually happens when you’re doing something that causes you to break a sweat. So, it may not come to mind when you’re doing your laundry, but … we’re convinced … there’s gotta be a better way … to dry your clothes.
Better, that is, than simply throwing your wet stuff in the dryer and hitting Start.
Why bother thinking about it?
Well, Levi Strauss & Co. research shows that if you change how you wash a pair of jeans – from warm water to cold – and how you dry them – from machine dry to line – you can reduce the climate-change impact of caring for them by more than 50 percent. 50 percent!
I’m a line dryer myself. I just like the way a pair of jeans feels after it’s been, um, hung out to dry. The energy saved – and smaller utility bill – is a nice plus. It’s a no-frills solution in practice around the world, as this Washington Post article and gallery show.
But … maybe there’s a better way than the old clothesline. And maybe you can think of it.
Starting today, the company is accepting entries for original air-drying solutions from green pioneers and inventors. Enter at www.levi.com/care
With $10,000 in prizes, a little of your creative ingenuity could pay off – for yourself, your clothes … and the planet.
So, is there a better way?
Posted By: Cory Warren, Editor, LS&Co. Unzipped |
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2013
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Disappointed 512 (not verified) - Sep 01 2012
Extremely disappointed to learn that you stopped making the 512 model. Just about the only jeans I truly liked, and fit me like a glove. Other models suggested at the store just don't fit right, or have a ... zipper... Please LISTEN to your customers and bring back the 512 model!
Editor's note: Thank you for your comment. I will share this with our merchant and design teams within the Levi's® brand.
Jill Krieger (not verified) - Aug 16 2012
I am happy to see so many women upset about the loss of the original LEVI'S that we grew up with. Stretch jeans don't look as good as cotton jeans and they are not as warm during the winter as cotton jeans. They slouch on the waist and make women look bad when they have to pull them up all the time. LEVIS made their millions on good ole 100% cotton, that should say something.
terah clark (not verified) - Mar 04 2012
512's where r u?!! Those were the only jeans I like. I tried on every other style jean in the levi store and walked out empty handed. Please bring them back!
MikeC (not verified) - Feb 26 2012
Tell, me why or why Levi stopped producing the 512's?..I finally found the perfect jean and have been wearnig them for years. The fit like jeans should fit, I'm 49 years old and don't need a pair of baggie butt jeans like a teenager. There must be others out there that feel the same way..Please bring the 512's for men back..I would pay anything for them.
Marilyn Kellam (not verified) - Jan 15 2012
I SOOOO agree with just about everyone here. PLEEEEZE Bring back the 100% cotton jeans. Stretch SUCKS! I wish you would let us have a choice. I have looked on line and I only found one pair of 100% jeans and I didnt want to pay $80 plus shipping. I would rather try them on so I know how they fit and not pay shipping. Pleeeeze bring them back to stores and outlets....PLEEEZE!!!
babs181 (not verified) - Nov 28 2011
The search doesn't come up with 100% cotton jeans either. I just tried it and all the women's jeans were only 99% cotton. And the links posted in earlier comments are also not 100% cotton. Is there anything new? I only wear 100% cotton jeans.
Jennifer (not verified) - Sep 13 2011
I have been searching high and low for 100% cotton jeans everywhere! I came across this blog during a search and followed the advice and searched Levi's website for "womens 100% cotton jeans" Have you looked at the results of that search? The options that came up were nothing that I would wear! All of it was odd looking. Why can we just not have normal jeans anymore? Obviously there are people who want them and would buy them. Jean shopping now is a chore, and I always come home empty handed. None of my friends like the stretch jeans but there is no other options to be found. It was a terrible idea to put the "stretch" jeans.
Zach Smith (not verified) - Mar 30 2011
Breeze drying is a good choice. Hang a clothes line on your windows to allow air to breeze dry your garments. Washers do their work in spin drying clothes which will render the garments comparatively dry. Breeze drying can finish the work off.
Rebecca (not verified) - May 19 2010
Great post- there has got to be a better way! Excited to see all the ideas come in....
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