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Seth Jaffe

Executive Vice President & General Counsel

Seth Jaffe is Executive Vice President and General Counsel of Levi Strauss & Co. Seth leads the global legal department in its support of businesses operating in over 110 countries. He is responsible for all aspects of legal, ethics and compliance, global security and resilience, and governance matters, in addition to acting as counselor to the board of directors and executive leadership. He is a member of the company’s executive leadership team. Seth also oversees the Levi Strauss Foundation, whose mission is to bring pioneering social change. Prior to joining Levi Strauss & Co. in 2011, Seth served as Senior Vice President and General Counsel of specialty retailer Williams-Sonoma, Inc. Before that, Seth was Chief Administrative Officer and General Counsel of CareThere Inc., leading a broad range of business and legal areas for a healthcare technology company backed by Johnson & Johnson. Seth had an earlier stint at Levi Strauss & Co., where he held roles in the U.S., Asia Pacific, and European businesses. He began his career at the McCutchen Doyle law firm in San Francisco. Seth has served on a number of non-profit boards, and currently serves on the boards of Hand in Hand, Mill Valley Philharmonic (where he is also Timpanist), and the Levi Strauss Foundation.  He received degrees with honors from Brown University and the University of Michigan Law School.  In 2015, Seth was named Bay Area Corporate Counsel of the Year by the Silicon Valley Business Journal and the San Francisco Business Times.
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