Values

Hand-Crafted Surfing


Levi Strauss & Co.
February 1, 2011

Danny Hess makes his surfboards the old fashioned way: by hand, one-at-a-time, with wood. It’s his passion.

And a lot of the surfers who borrow one for a test ride end up buying one. That helps Danny keep his passion alive.

He tells his story himself much better than I ever could. In this Dockers® video, you’ll learn how Danny took a chance…and now earns his living…doing something he loves.

See Danny’s website for a detailed look at how he creates his surfboards and other products.

If you need a little motivation to live your dream — like Danny’s doing — visit Dockers® Wear the Pants™ Project on facebook.com/dockers. You could win a grant to help you start doing what you love.