Denim

Levi’s® Lives in the Historic Center of Mexico City

Vive en Levi’s®. Levi’s® has officially come to epicenter of Mexico via a new flagship store – the… / / / / / / / / / /

Talking Project F.L.X. with Bart Sights: A Q&A

A denim revolution. Authenticity, brought to you by technology. The future of jeans manufacturing. Since announcing Project F.L.X.,… / / / / / / / / / / /

Highlights From Our 2017 Annual Report

Editor’s Note: The following excerpts come from our President and CEO, Chip Bergh, in a letter to shareholders… / / / / / / / / / / / /

The Baggy Revival & Levi’s® SilverTab®

The ‘90s are back – or maybe they never left. But one thing’s for sure, the Levi’s® brand… / / / / / /

Introducing Levi’s® Workwear

Levi Strauss & Co. was the original American workwear brand – and now it builds on that legacy… / / / / / /

Project F.L.X.: A Simple Side-By-Side Process Guide

Traditionally, denim finishing – which creates worn, faded design elements on jeans – has been a labor-intensive and… / / / / / / / / /

Sneaker Culture + Levi’s® Jeans = One Hot Pairing

You’ve heard the stories: camp-outs, hours-long lines and frenzies. No, it’s not Black Friday (although that’s not uncommon,… / / / / / / /

HBD, Levi Strauss! Four Quick Facts About Our Founder

This Monday, Feb. 26, is the birthday of our founder, Levi Strauss, who would have turned 189 years… / / / / / / / / /

Seth Ellison On LS&Co. Europe’s Banner Year

The key to Levi Strauss & Co.’s success is both authenticity and unpredictability, says Seth Ellison, LS&Co. executive… / / / / / / / / /