501 Day

Behind Our Earnings Results: 7 Quick Reads

On Tuesday, we announced our second-quarter earnings, highlighting growth across all regions, channels and categories. Our reported revenue… / / / / / / /

501® Day Makes A Global Impression

This month’s celebration of the 145th anniversary of our iconic 501® jean reverberated throughout the world, with festivities… / / / / / / /

Levi’s® + Music Make a Memorable Birthday Bash in China

Coachella may be the festival hot spot in the West, but in China the ultimate musical event is… / / / / / /

Q&A: Behind Levi’s® x Karla’s 501® Day Collab

Every year, we throw special events and create new styles to help celebrate the anniversary of the 501®… / / / / / /

The 501® Turns 145 With Flair

We’re celebrating the 145th birthday of the jean that started it all – the iconic 501® – with… / / /

Levi’s® + Karla Welch Come Together for 501® Day Collection

People have been customizing their Levi’s® 501® jeans since day one – from the California mines to Woodstock… / / / / / /

Brazil Celebrates the 145th Birthday of the 501®

It’s been 145 years and they’re still going strong. Riveted pockets were patented by Levi Strauss & Co.… / / / / / / / / /

501® Day: Happy 145th to Our 501® Jean!

We’re gearing up to celebrate the big 1-4-5 for the 501®. On May 20th, the 501® jean will… / / / / / / /

#501Day: Celebrating 144 Years of Iconic Cool

On May 20, Levi’s® celebrates the anniversary of the day that would forever change the way that people… / / / / / / / / / /

Levi’s® Celebrates #501Day On Sunday in New York

So, how will you 501® this 5/01? Levi’s® is setting up in New York City to capture the… / / / / / /