Vintage

Supersized! Levi’s® That Hit the Big Time

Over the years, Levi Strauss & Co. has fashioned some mammoth artifacts for movie props, marketing stunts and… / / / / / / /

Before the Blockbusters: Levi’s® Pixar Advertisements

Some of the sweetest summers are usually blessed with a Pixar insta-classic in theaters. This season, it’s Incredibles… / / / / / / / /

Levi’s® Activewear And The World Cup

Mexico is currently riding high off its historic win over Germany in last weekend’s opening game in this… / / / / /

Our Fab Favorites: Jill Guenza, Head of Women’s Design

Our Fab Favorites asks LS&Co. insiders for the low-down on their top pieces in the Levi Strauss &… / / / / / / /

From the Archives – Summer 2018

Welcome to our summer 2018 issue of From the Archives, a behind-the-scenes look at the ins and outs… / / / / /

The 501® Turns 145 With Flair

We’re celebrating the 145th birthday of the jean that started it all – the iconic 501® – with… / / /

Throwback Thursday: Our Fab Favorites

As historian for Levi Strauss & Co., I get to manage an amazing collection of garments — from… / / / / / /

Brazil Celebrates the 145th Birthday of the 501®

It’s been 145 years and they’re still going strong. Riveted pockets were patented by Levi Strauss & Co.… / / / / / / / / /

Riveting Levi’s® Ties to Canada’s Royal Riders

Archaeologists excavating at a 19th Century fort – one of the earliest sites of the Royal Canadian Mounties… / / / / / / /

501® Day: Happy 145th to Our 501® Jean!

We’re gearing up to celebrate the big 1-4-5 for the 501®. On May 20th, the 501® jean will… / / / / / / /