Technology

5 Ways Your Pants can Solve Everyday Annoyances

#Bendgate has created a feed-flooding flurry of hilarity in the past 24 hours, but let’s get real. For… / / / / /

Step Inside the Eureka Innovation Lab

Wondering what cutting-edge denim innovation looks like? To find out, look no further than our Eureka Innovation Lab.… / / / /

The Story Behind Levi’s Stadium

Levi’s Stadium — perhaps you’ve heard it’s the most high tech stadium, or that it’s the most sustainable,… / / / / /

We Don’t Chase the Landscape, We Change It …

…and we’ve been doing so for 140-plus years. In 1873, the Levi’s® 501® jean was born through visionary… / / / /

TIME Explores the Technology Inside Levi’s Stadium

At Levi Strauss & Co., we’re focused on building sustainability and innovation into everything we do. Those same… / / / / / /

CBS This Morning Looks Inside our Archives, Lab and Levi’s® Stadium

Want a peek inside the company that invented the blue jean? Just take a look at the story… / / /

Jean-ius: Denim, The Official Fabric of Silicon Valley

There’s a scene in the first season of HBO’s new comedy, Silicon Valley, wherein a fictional tech CEO… / / / / / / / / / / / /

#Denimheads: 7 Tumblrs To Satiate Your Denim Cravings

For enthusiasts of all ilk, Tumblr is a treasure trove of discoveries. Whether you have an exuberant affinity… / /

In Good Company

We encourage you to take a look at Fast Company’s March cover story, “The World’s 50 Most Innovative… / / / /

#Denimheads: Embrace Your Obsession with 5 Denim-Centric Sites

If you freeze your jeans, regularly bathe in your jeans or have an inexplicable affinity for the smell… / / / /