Design

Dirty is the New Clean According to GMA

In May 2014, Levi Strauss & Co. CEO Chip Bergh was at Fortune Brainstorm Green talking about ways… / / / / / /

BIGGEST BLUE JEAN BREAKTHROUGHS OF 2014

Neil Bell, Levi Strauss & Co.’s Global Fabric Innovation Manager, says that if you want innovate, there’s no… / / / / /

The Competitive World of Denim: Keat Chan Fills Us In On Denim Fade Contests

You might never have thought of wearing jeans as a sport. But a community of denimheads regularly takes… / / / /

Top 10 Denim Moments on Instagram in 2014

During the last week of 2014 we wanted to take a look back at the best moments in… / / /

Only Two Days Left – Is Your Shopping Done?

The holidays are here—and it’s our favorite season for gifting Levi’s to our denim-obsessed loved ones. From jeans… / / / /

Behind The Scenes: How The Levi’s Holiday Windows Come To Life

For Gregory Gordon, Senior Manager of Levi’s® Global Creative Services, Christmas kicks off in February. That’s when he… / / / /

Denim and Embroidery: Stitching the Past to the Present

The word ‘embroidery’ brings back fond memories for all of us. Whether it’s your Great Aunt Margaret’s piano… / / /

Levi’s Stadium Artist Series: Adam Feibelman’s Portraits of San Francisco

Art, like sports, has the power to bring people together. So when LS&Co. and the 49ers set out… / / / /

How to Get Great Fades Without (Fresh) Water

If you love denim as much as we do, there’s one thing your jeans definitely have: a fair… / / / /

The Evolution of an American Style Staple: The Jean Jacket

What do greasers, cowboys, hippies, rock stars, and rappers all have in common? An article of clothing that… / / / /