CBS This Morning Looks Inside our Archives, Lab and Levi’s® Stadium


Levi Strauss & Co.
July 17, 2014

Want a peek inside the company that invented the blue jean? Just take a look at the story that aired today on CBS This Morning. Emmy-award winning correspondent John Blackstone paid a visit to our headquarters to talk to Historian Emeritus Lynn Downey, Chairman Emeritus and former CEO Bob Haas and CEO Chip Bergh about our past, present and future.

Get an inside view of our archives, our Eureka Innovation Lab and the newest addition to Levi’s® collection — Levi’s® Stadium, which officially opened with a ribbon cutting today.