Monthly Archives: August 2010

Setting the Record Straight

Whether you read it in a newspaper or get it from someone “in the know,” you never really… / / / / /

Bloggers: Levi’s® Curve ID Fits!

“All asses were not created equal.” That’s the memorable marketing phrase from the folks behind – ahem! – … /

Lost and Found Gold

When you’ve been in business as long as Levi Strauss & Co. (157 years, to be precise) you’re…

OMG. It’s Curve ID!

Who knew the first internship of my professional career would land me in an OMG moment in the… / / /

Clothes Dryers: Beware!

The call to action was simple enough – design a new way to air dry your clothes that… / / / / / /