Sustainability | Levi Strauss & Co.

Sep 07 2010

It's Time to Ban Sandblasting

One of the reasons jeans remain so popular is that each pair takes on a unique pattern of wear and tear that changes over time. It doesn’t look old – it looks “lived in.” More personal. More “you.”A few years ago, designers realized that they could get a head start during the finishing process, creating a pair of jeans that already appears worn when you buy it.

Posted By: David Love, Chief Supply Chain Officer, Levi Strauss & Co.

Aug 31 2010

Setting the Record Straight

Whether you read it in a newspaper or get it from someone “in the know,” you never really know if you have the best information unless you get it from the source.Otherwise, it’s like that game, “Telephone,” where one person tells another, who tells another and, in the end, the facts are lost.

Posted By: Anna Walker, Senior Manager, LS&Co. Government Affairs & Public Policy

Aug 16 2010

Well Hung

One of the coolest things about art, is that different people see different things in the same piece. In “Nothing is What it Seems,” Canadian Caleb Hill saw…a way to air dry his clothes.What judges saw in the Levi Strauss & Co. Care to Air Design Challenge was a winner.

Posted By: Cory Warren, Editor, LS&Co. Unzipped

Aug 03 2010

Clothes Dryers: Beware!

The call to action was simple enough – design a new way to air dry your clothes that would eliminate the need for a dryer and improve on the basic clothesline.Levi Strauss & Co. called it the Care to Air Design Challenge, and those of us here at Myoo Create spread the word – to the whole world. The only caveat to entering was that design submissions had to be innovative, covetable, effective and sustainable.

Posted By: Rebecca Petzel, Collaborative Innovation Head, Myoo Create