LS&Co. Unzipped

Welcome to our blog. Here’s where you’ll find a “behind-the-seams” look at what’s going on with Levi Strauss & Co. You’ll hear from a variety of voices, from both inside and outside the company. And you have the chance to share your thoughts. So read on — and weigh in!

Jul 02 2013

Lynn in Berlin. And Moscow.

As Levi Strauss & Co.’s historian, going to Germany is like going home. In my 23 years with the company, I’ve been here more than any other country. And that’s appropriate, since this is where our founder, Levi Strauss, was born.In Berlin, my only German stop on the 501® Jean Roadshow, I had a full day of interviews and presentations at a lovely 1920s-era hotel. My audience was a collection of equally lovely journalists and bloggers, all of whom seemed to appreciate seeing the vintage jeans I brought with me.

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Posted By: Lynn Downey, Historian, Levi Strauss & Co.

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Jun 26 2013

The Morning News

My 12-year-old son and I were in the car this morning, driving to his basketball camp, when we heard the news. The U.S. Supreme Court had declined to rule on California’s Proposition 8, effectively allowing same-sex marriage in the state.The decision followed one that we’d heard about earlier in the morning, striking down the federal Defense of Marriage Act and, thus, ruling that married same-sex couples are entitled to federal benefits.“Is that good?” he asked.I fumbled for a clear answer. And my response was somewhat muted.

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Posted By: Cory Warren, Editor, LS&Co. Unzipped

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Jun 13 2013

Dream Starters

 Childhood friends Susan Claes and Julie Janssens shared a dream of starting their own business and a passion for healthy food.  They set their sights on starting a soup-and-salad bar in the heart of Brussels—  a new concept in the local food scene.But as youth entrepreneurs with little formal training and no personal savings, Susan and Julie had a hard time accessing credit through traditional banks. They also knew that marketing, financial management and business planning skills would be critical to growing their business.

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Posted By: Brandee Butler, Levi Strauss Foundation Program Manager, Europe, Middle East and Africa

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Jun 05 2013

Of Dragons and Water

Levi Strauss & Co. is constantly looking for ways to reduce our water footprint. You may have heard of our Water<Less™ collection and our involvement with the Better Cotton Initiative. We’re also working to spread the word on why it’s important to conserve water.

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Posted By: Vivian Li, Assistant Manager, Distribution, and Community Day Ambassador

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Jun 04 2013

Our Top 10 Photos from Community Day

Around the world, Levi Strauss & Co. employees gave back to their communities in May.It’s all part of Community Day, a highlight of the year at our company, where we step away from our desks and volunteer with non-profit organizations in the communities we live, work and play. This year we participated in nearly 170 projects in 46 countries around the world.In rolling up our sleeves, we are making strides in addressing sustainability, equality and the fight against HIV/AIDS. We also granted a total of $300,000 to non-profit partners through the Levi Strauss Foundation.

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Posted By: Rebecca Youngs, Associate Editor, LS&Co. Unzipped

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Jun 04 2013

Build-a-Board

Just plain cool.That’s how I’d describe one of the recent Community Day projects involving Levi Strauss & Co. employees.The volunteers joined with Board Rescue to build 300 skateboards in under four hours. The boards – along with helmets, backpacks and other items – were then donated to underserved youth in San Francisco.

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Posted By: Cory Warren, Editor, LS&Co. Unzipped

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May 31 2013

A Worthy, Rainy Walk

We were all wet, but undeterred. Enthusiastic, in fact.That describes our more-than-50 Levi Strauss & Co. participants in a very rainy AIDS Walk New York earlier this month. It was 8 a.m. when my colleagues arrived at our Lexington Ave. Levi’s® store meeting point. They came from throughout the city – Manhattan, Brooklyn, Queens, Harlem and the Bronx. Most were my fellow Levi’s® stores employees, but we were also joined by folks from our New York sales offices.

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Posted By: Tammy Tengco, New York Regional Retail Manager, Levi Strauss & Co.

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May 29 2013

Miles of Made & Crafted™

My current favorite jeans are a pair of Levi’s® Made & Crafted™ that I’ve had only a few months. They fit perfectly. And as long as I can refrain from the Halloween candy that has somehow shown up in the office in the month of May, I hope to wear them for a long, long time.

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Posted By: Cory Warren, Editor, LS&Co. Unzipped

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May 24 2013

It's a Wrap, Brad

As we wrap up our week marking the 140th birthday of the blue jean – our Levi’s® 501® jean, by the way – we thought we’d call your attention to a post by the Canadian site, The Loop.The folks there decided to celebrate by putting together what they think are the most iconic Levi’s® ads of all time.Check ‘em out here.

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Posted By: Cory Warren, Editor, LS&Co. Unzipped

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May 22 2013

An Amsterdam Afternoon

Everywhere I've gone on this 501® jeans anniversary road show, I’ve worked with wonderful Levi Strauss & Co. colleagues. Amsterdam was no exception. Since this was my first visit there, being able to see it through the eyes of our team members made it doubly rewarding.

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Posted By: Lynn Downey, Historian, Levi Strauss & Co.

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