LS&Co. Unzipped
Oct 15 2010
The Word of the Day is "water"
Maybe you’ve already heard, but the word of the day in the blogosphere is “water.”
Posted By: Michael Kobori, Vice-President, Sustainability, Levi Strauss & Co. | ||
Tags: Social Responsibility | ||
Oct 13 2010
A Little Help
Sam and Mary have lived in Braddock, Penn., for years. Right now, they live with Princess, their dachshund, in the same house that Mary’s grandmother called home decades ago.
Sam and Mary are now both in their mid-60s. Sam works from 6 p.m. to midnight most nights. And without his help, Mary has a hard time getting around, especially moving up and down the stairs in their house to let Princess out to do her business.
Without a fenced-in yard, Princess can’t go outside unless Sam is there to watch her.
Sam and Mary needed a little help.
Posted By: Kevin Maas, Levi's® Store Manager, Denver, Colo. | ||
Oct 08 2010
Bullying. Bad – No Matter What.
What was it – five teens committing suicide in the past few weeks as a result of bullying? And those were just the ones that we heard about.
These tragedies occurred because the bullies believed their targets – the victims – to be gay. But no matter what you think about a person’s sexual orientation, you have to agree that bullying is bad.
Posted By: Cory Warren, Editor, LS&Co. Unzipped | ||
Oct 08 2010
An Award-Winning Levi’s®...Condom?
A Levi’s® customer or employee in South Africa is about 10 times more likely to be infected by HIV than their counterparts in most parts of Asia, Europe and the Americas.
That’s a sobering fact.
And it’s one of the reasons Levi Strauss South Africa worked with us at Matchboxology to launch Red for Life, a highly influential – sometimes controversial – communications campaign to drive HIV awareness. And save lives.
Red for Life featured celebrities, musical artists and Levi’s®-branded condoms. As the pictures below illustrate, the campaign continues to make an impact, even five years after its launch.
Why?
Posted By: Cal Bruns, CEO and Chief Creative Incubationist, Matchboxology | ||
Oct 06 2010
'Thank You, and Keep it Up'
I am writing to you to convey my feelings towards your 514™ X Slim Straight jean. If finances allow it to be so I will never purchase another piece of denim.
Posted By: Cory Warren, Editor, LS&Co. Unzipped | ||
Oct 05 2010
Innovation at Risk
Innovation may not be the first word that comes to mind when you think about Levi Strauss & Co., but it’s as much as part of us as cotton and zippers.
After all, it takes a lot of innovation for the company that invented blue jeans to remain a global apparel leader more than a century later – known for not only what we make, but also how we make it.
Posted By: Amy Leonard, Senior Vice President, Supply Chain, Levi Strauss & Co. | ||
Oct 01 2010
What's in Store? A Lot, Really.
The folks at the Levi’s® brand are, understandably, well known for the amazing product in their stores. Makes sense, right?
And as they expand in the retail world, they’re also becoming known for the stores themselves.
If you’ve had the chance to visit the brand’s flagship in London, you know what I’m talking about. It, too, is amazing. And now, an award winner. Make that awards!
Posted By: Jeff Kindleysides, Founder, Checkland Kindleysides | ||
Sep 29 2010
So Happy, I Could Dance!
It’s fun to partner with someone…fun. And funny. Like Ellen Degeneres.
If you saw her talk show yesterday, you probably noticed that Levi’s® Curve ID jeans received plenty of attention. She started the show off in typical fashion – dancing. And wearing her favorite pair of Levi’s® jeans.
And what did she have to say?
Posted By: Sheri Timmons, Director, Levi's® Brand Marketing | ||
Sep 28 2010
We Get Letters -- And Trading Cards!
Kids are the coolest.
As today’s proof, we’ve got some totally cool, kid-created trading cards sent to us from Mrs. Adam’s second grade class at John Adams Elementary in Torrance, California.
On the front of each trading card: Our founder, Levi Strauss!
Posted By: Cory Warren, Editor, LS&Co. Unzipped | ||
Tags: Levi Strauss & Co., LS&Co | ||
Sep 23 2010
Beyond 'Paper or Plastic'
I confess: When I go to the grocery store, I sometimes forget my canvas bags. When the clerk asks the inevitable question, “Paper or plastic?” I’m stuck – asking myself, which one is better?
These days it seems like everyone’s trying to make greener, more environmentally conscious choices.
Posted By: Colleen Kohlsaat, Senior Manager, Environmental Sustainability, Levi Strauss & Co. | ||
Tags: Levi Strauss & Co., LS&Co, Planet, Product, Product Suppliers, Social Responsibility, Sustainability | ||
2013We welcome your comments.
When submitting a blog comment, please consider the following guidelines:
- Focus on the topic
- Be constructive and considerate
- All submissions are subject to the terms set forth in our Terms of Use
This is a moderated blog. Each comment will be reviewed. We reserve the right not to post your submission if it’s off-topic or contains any of the following types of content or violates other guidelines:
- Obscenities, discriminatory language, or other language not suitable for a public forum
- Advertisements, “spam” content, or references to other products, offers, or websites
- Email addresses, URLs, phone numbers, physical addresses or other forms of contact information
- Critical or spiteful comments on other posts on the page or their authors
In addition, if you wish to share feedback with us about product selection, pricing, ordering, delivery or other customer service issues, please do not submit this feedback through this blog. Instead, contact us here.
