LS&Co. Unzipped
Jun 22 2011
Go, Katie, Go!
Just last year, at the age of 22, Katie Spotz rowed across the Atlantic Ocean. It’s time for an encore, also involving water.
Right now, Katie and her friend, Sam Williams, are in the midst of a cross-country bicycle trip. They started their 3,000-mile, non-stop race this past Saturday in Oceanside, Calif. It’s a race, because the goal is to finish, in Annapolis, Maryland, in seven days and 21 hours.
Posted By: Cory Warren, Editor, LS&Co. Unzipped | ||
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Jun 20 2011
For Firefighters, a Little Help
My first thought when I heard about the wildfire now burning in Eastern Arizona was how much I wanted to help fight the blaze. Fighting a huge wildfire like the Wallow fire used to be my “day job.” Now, I work in the legal department at Levi Strauss & Co., but I still feel a strong connection to those firefighters on the front lines.
That connection is why I was heartened to hear that my company is donating 200 pairs of Levi’s® jeans and Dockers® pants to firefighters as part of a larger product donation to wildfire victims.
Posted By: Eric Mueller, Director, LS&Co. Global Anti-Counterfeiting | ||
Jun 16 2011
A Look Back...and Ahead
I’m a lucky guy.
When I joined the Levi’s® brand back in 1979, I had no idea of the adventure ahead. I started as a product manager in my native Australia, and I write now as the president and CEO of Levi Strauss & Co.
It’s been quite a ride, one on which I look back with tremendous pride.
Posted By: John Anderson, President and Chief Executive Officer, Levi Strauss & Co. | ||
Tags: Levi Strauss & Co. | ||
Jun 14 2011
Bicycles Built for 50
I cried at work last week, and I’m not ashamed to admit it.
A bit of background. One of my responsibilities here at Levi’s® is to help put together the annual sales conference for our retail managers from across the U.S., Canada and Mexico.
The conference is a big deal, and it requires months of planning. The ultimate goal is to send our managers off feeling energized, so they can then motivate their teams and better connect with our consumers.
Posted By: Richard Gomes, Senior Manager, Levi's® Brand Retail Communications | ||
Jun 13 2011
Targeting HIV/AIDS...With Targets
In business, you know you’re successful by setting – and, then, meeting or beating – targets. That holds for ending AIDS as well.
At the United Nations High Level Meeting on HIV/AIDS last week, heads of state, ministers of health, and leaders in HIV/AIDS set some aggressive targets as well – declaring that halting HIV/AIDS requires clear goals.
Posted By: Paurvi Bhatt, Senior Director, LS&Co. Strategic Health Initiatives | ||
Jun 08 2011
Haiti and Levi Strauss & Co.
The Nation magazine has published a story outlining a series of issues about the US Government’s policy related to Haiti. While many of the issues raised clearly need further dialogue, we at Levi Strauss & Co. are focused on an allegation related to one of our contract factories there.
The story alleges that one of our apparel contractors in Haiti advocated against raising the minimum wage in that country.
Posted By: David Love, Chief Supply Chain Officer, Levi Strauss & Co. | ||
Jun 07 2011
Changing the World, One Student at a Time
You’ve seen the headlines.
Across the United States and beyond, education cuts continue to erode programs and services in public schools. As a result, it’s becoming increasingly difficult for students of all ages to acquire the knowledge and tools necessary to confront the looming social, economic, and environmental burdens they’re likely to inherit. We face an uncertain future, and now, more than ever, applied learning is key.
Posted By: Nick Allen, EENG Director of Organizational Development | ||
Jun 02 2011
What's Your Favorite Trucker?
If you’re looking for an excuse to make this a Southern California summer, here’s one: Levi’s® partnership with the Los Angeles Museum of Contemporary Art to create and sell denim trucker jackets. The jackets, selling at MOCA, feature the work of ten artists from the museum's “Art in the Streets” exhibition.
Whether you’re a fan of Keith Haring or Revok, you’re bound to find one you like. There are only 50 of each design, and each jacket costs $250, with all of the proceeds going to MOCA.
Posted By: Cory Warren, Editor, LS&Co. Unzipped | ||
May 30 2011
Levi's® Takes the LEED
Step into the Levi’s® brand store in Passage du Havre in Paris, and you’ll notice it’s different.
How so?
The lighting uses less electricity, for starters. That electricity comes from a green power provider and is obtained from 100% renewable sources. The store’s high efficiency plumbing fixtures result in 30% less water use. Even the flooring is made of 100% Forest Stewardship Council certified wood.
Posted By: Nathalie Schneider, General Manager, Levi's® France | ||
May 26 2011
Award-Winning Water<Less™ Jeans
If you’re wearing Levi’s® Water<Less™ jeans, you can walk a little taller today. Those jeans are now award-winning!
In London last night, The Guardian newspaper announced their 2011 Sustainable Business Awards. And in the category of Water, Levi Strauss & Co. won for its Water<Less™ jeans.
Here’s some of what the Guardian had to say in announcing the award:
Posted By: Cory Warren, Editor, LS&Co. Unzipped | ||
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