LS&Co. Unzipped

Welcome to our blog. Here’s where you’ll find a “behind-the-seams” look at what’s going on with Levi Strauss & Co. You’ll hear from a variety of voices, from both inside and outside the company. And you have the chance to share your thoughts. So read on — and weigh in!

Jan 05 2012

Like We Said...

The whole idea behind our Care Tag for Our Planet is to encourage consumers to reduce the environmental impact of caring for their jeans. Our message is wash your clothes less often, wash in cold water, line or air dry, and donate unneeded clothes.

A student at the Melbourne School of Design recently did some research on the whole "wash-less" approach. Turns out, it works just fine!

Check out what Masters candidate Tulia Jack discovered -- in this video by the University of Melbourne.

Posted By: Cory Warren, Editor, LS&Co. Unzipped

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Tags: Denim,Levi Strauss & Co.,Social Responsibility

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