LS&Co. Unzipped

Welcome to our blog. Here’s where you’ll find a “behind-the-seams” look at what’s going on with Levi Strauss & Co. You’ll hear from a variety of voices, from both inside and outside the company. And you have the chance to share your thoughts. So read on — and weigh in!

Sep 10 2010

Of Explosions and Hope

The woman had moved to California from Iraq and thought she’d left the explosions behind. Then one ripped through her San Bruno neighborhood last night – killing four people and destroying 38 homes.

Of all the stories I scanned about the explosion, this one stuck with me. She left a country that has seen its share of war and upheaval, only to find death and destruction in her quiet, American neighborhood.

It wasn’t a bomb that wreaked havoc here, but, apparently, a natural gas pipeline that caused the explosion. Investigators will comb the debris to try to determine exactly what happened. And why.

San Bruno is just outside Levi Strauss & Co.’s hometown. Soon, we’ll hear if any of our colleagues were affected and, if so, to what extent. We can only hope for the best, for them and everyone else involved.

As a local company, we’ll do what we can to help the victims – both employees and others. This morning, we announced a clothing donation program, with a $250 gift card for Levi’s® product going to victims of the disaster. We’ve also offered a $25,000 donation to the American Red Cross to aid in the community’s recovery. And the company will match all employee donations toward disaster aid. I’m proud to work for such a place.

If nothing else, what happened last night in a San Francisco suburb tells us that problems can find us anywhere, at anytime – even after we’ve returned home from work and are enjoying dinner with our families.

It’s kind of an unnerving thought, but also a reminder that we need to live life to the fullest and try to enjoy – and be present in – every moment we have, regardless of where we are… in Iraq or San Bruno or wherever you’re reading this.

Image: KGO-TV / ABC7 San Francisco

Posted By: Cory Warren, Editor, LS&Co. Unzipped

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Tags: Levi Strauss & Co.,LS&Co

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