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Invented in 1873, Levi's® jeans are the original, authentic jeans. They are the most successful, widely recognized, and often imitated clothing products in the history of apparel. Levi's® jeans have captured the attention, imagination, and loyalty of generations of diverse individuals.
As the inventor of the category, the Levi's® brand continues to define jeanswear with the widest range of products available, from quintessential classics, such as the famous Levi's® 501® Original jean, to favorite fits and styles in our Red Tab™ and Premium collections.